Category Archives: Uncategorized

Helen Kaplow new haircut

Helen Kaplow Photos

Helen Kaplow Images

Helen Kaplow Men’s Fashion Week

Helen Kaplow Men's Fashion Week
Helen Kaplow Men’s Fashion Week, New York

Helen Kaplow laughing

Helen Kaplow laughing
Helen Kaplow laughing

Helen Kaplow in Vivienne Westwood suit

Helen Kaplow at Arizona cocktail party
Helen Kaplow at Arizona cocktail party in her Vivienne Westwood suit

Helen Kaplow, ArtExpo in Chicago, in orange leather dress

Helen Kaplow, art fair in Chicago
Helen Kaplow, ArtExpo in Chicago in orange leather dress

Helen Kaplow new haircut

Helen Kaplow new haircut
Helen Kaplow new haircut

Helen Kaplow with Uncle Ralph

Helen Kaplow with Uncle Ralph
Helen Kaplow with Uncle Ralph

Helen Kaplow at Tribeca Film Festival

Helen Kaplow at TFF
Helen Kaplow at TFF

Helen Kaplow with press pass.

Helen Kaplow press pass
Helen Kaplow press pass

Helen Kaplow putting on makeup.

Helen Kaplow makeup pict
Helen Kaplow makeup pict

Helen Kaplow in African necklace at Chicago loft.

Helen Kaplow in Chicago loft
Helen Kaplow in with African necklace in Chicago loft

Helen Kaplow on a horse.

Helen Kaplow on a horse
Helen Kaplow on a horse in Wisconsin

Helen Kaplow in Chicago loft in a silk robe.

Helen Kaplow in Chicago loft in robe
Helen Kaplow in Chicago loft in robe

Helen Kaplow climbing the stairs.

Helen Kaplow at Tribeca Film Festival
Helen Kaplow at Tribeca Film Festival 2019

 

Building an SEO-Friendly Site Architecture: A Step-by-Step Guide

Building an SEO-friendly site architecture is crucial for both enhancing user experience and improving your website’s visibility in search engine results pages (SERPs). A well-structured website makes it easier for search engines to crawl and index your content, which can lead to higher rankings and more organic traffic.

The foundation of an SEO-friendly site architecture begins with a clear and logical hierarchy. Your website should be organized in a way that reflects the nature of your business or the content you offer. Start by defining your main categories or sections, which should correspond to your primary services, product categories, or key topics. These main categories will form the top level of your hierarchy. From there, you can break down each category into subcategories or individual pages, creating a tree-like structure that is easy to navigate.

Next, focus on creating a URL structure that mirrors this hierarchy. URLs should be straightforward and include relevant keywords to improve your site’s SEO, you can use keyword research services for this step. A clear URL structure not only helps search engines understand the relevance and relationship between different pages on your site but also provides users with a better browsing experience.

Internal linking is another critical component of an SEO-friendly site architecture. By strategically linking related content within your site, you can guide both users and search engines through your pages, increasing the chances of ranking higher in SERPs. Internal links help distribute page authority throughout your site, boosting the SEO performance of individual pages. Make sure your internal links are relevant and use descriptive anchor text to maximize their impact.

Navigation is not just about guiding users; it’s also an essential element of SEO. A simple, intuitive navigation menu that links to your main categories and important pages can significantly enhance the usability of your site. This, in turn, improves engagement metrics like time on site and bounce rate, which can positively affect your rankings. Ensure that your navigation is consistent across all pages and easily accessible, including on mobile devices.

Breadcrumbs are another useful feature for both navigation and SEO. Breadcrumbs provide a trail for users to follow back to higher-level pages and help search engines understand the structure of your site. Including breadcrumbs on your pages can improve user experience and contribute to a more SEO-friendly site architecture.

Finally, ensure your website is mobile-friendly. With the increasing use of smartphones for internet access, Google’s mobile-first indexing means the mobile version of your website is considered the primary version for indexing and ranking. A responsive design that adjusts to various screen sizes will provide a better experience for mobile users and support your SEO efforts.

Creating an SEO-friendly site architecture requires careful planning and attention to detail. By organizing your site logically, optimizing your URLs, implementing effective internal linking, designing intuitive navigation, incorporating breadcrumbs, and ensuring mobile-friendliness, you can build a solid foundation that supports both user experience and search engine optimization. Remember, the goal is to make it easy for both users and search engines to find and understand your content, which is key to achieving better rankings and driving more organic traffic to your site.

Hi, I’m Helen Kaplow, writing as HelenHighly

…highly suspect …highly sensitive …highly opinionated …highly provocative… highly cerebral? …highly entertaining? …highly questionable

I’m a little bit high — highly into Film, Art, Theater, TV, Music and all-things Culture.

I am well-educated but don’t think of myself as an academic. I am opinionated but don’t think of myself as a critic. I am sometimes a little bit high but don’t think of myself as a stoner.

Here’s the deal:

HelenHighly Lit
HelenHighly Lit

I like colors. I like ideas. I like a beautiful sentence as well as a beautiful object. I like to be provoked. I like to be amazed.

I like to be touched without actually touching. I like to be knocked down and bloodied but walk out with my dress unwrinkled.

I like to laugh despite myself. I like to be stirred and shaken. I like to realize something new. I like to feel my heart beat. I like to feel that lump in my throat. I like to smile while I cry.

Highly Contemplating
Highly Contemplating

I like to piece it together in my head. I like the truth to be whispered in my ear. I like to leave wondering. I like to go home and Google it. I like to want to tell my friend.

I like to see something for the first time. I like to see it anew for the first time. I like to wish I could touch it.

I like to be taken on a trip. I like to surrender to the experience. I like to dream about it later. I like my passion to be inflamed.

I like to be uplifted and transported. I like the way art elevates the audience. When it’s good, art is its own high. Even when it’s bringing you low, it’s making you high. (Ya know what I mean?)

Are these “reviews” or what?

Given that choice, I’d say they are what. I like to call them essays. Or commentary. But I need to title them as reviews so that Google can find them. (Reality is reality.) “Thumbs up, thumbs down” is not me. I work in full hands – all 10 fingers, and sometimes even toes. 

HelenHighly: I'm Into It
I’m Into It

And I earnestly invite you to respond to what I write. I am happy to hear your criticisms as well as your compliments. I am happy to answer your questions. And mostly, I am delighted to know that someone is reading; you do me a favor if you share your response with me, or with my other readers. You may email me directly, or you may post a comment. I love discussion. I get off on the back-and-forth. So don’t be shy: Let’s get into it together.

Start by clicking one of the menus at the top of this page, to see my posts, and select one.

Yes, this site is new and not yet fully populated. I do not yet have postings in each category. But I have tons of notes I’ve written while exploring my newly adopted home of New York City. I will continue to write commentary on new things while I also backtrack and write about previous things. I am working as fast as I can under my circumstances.

I appreciate your patience and your interest. I suggest that you subscribe to this blog (on the side of the page, or at the bottom), and then you will be alerted when I post new commentary. (And I promise not to spam you or share your info.)


Hey readers: I don’t have time to review everything. So HelenHighly recommends you check out IndieNYC.com, which is a large and sophisticated film site, with multiple writers posting reviews and commentary (some of which I write). 

Movie House

Buying a house on sites like Landmark 24 Homes, just like in the movies, was a dream I never thought would come true. Yet, as I walked through the front door of my new home for the first time, I couldn’t shake the feeling that I had stepped into a scene from a feel-good film. From the charming exterior to the inviting interior, every detail seemed to have been plucked straight from a Hollywood set.

As I explored each room, I couldn’t help but envision the countless memories that would be made within these walls. The spacious living room, with its cozy fireplace and large windows, was the perfect backdrop for family gatherings and lazy Sunday afternoons. The kitchen, with its gleaming countertops and modern appliances, promised endless culinary adventures and impromptu dinner parties with friends.

Outside, the backyard beckoned with its lush green lawn and towering shade trees. I could already picture summer barbecues and evenings spent stargazing under the twinkling night sky. It was as if the universe had conspired to bring me to this place—a place where I could truly put down roots and build a life of my own.

Of course, buying a house isn’t always as seamless as it appears in the movies. There were moments of uncertainty and anxiety, sleepless nights spent poring over paperwork and endless negotiations with sellers. But through it all, I remained steadfast in my belief that this was meant to be my home.

Now, as I stand in the doorway, a smile playing at the corners of my lips, I know that this is where I belong. With the keys to my new house in hand and the promise of a bright future ahead, I am ready to embark on the next chapter of my life, confident that my happily ever after has finally arrived.